The country’s one and only King of Talk, Boy Abunda, couldn’t be any prouder to have a billboard of his own at the famous Times Square in New York.
Boy’s billboard is part of his endorsement for a sustainable and ethical fashion brand called Ia’s Threads.
Ia’s threads has been featured on various television programs on US TV channels, including FOX, Hallmark, as well as print and online outlets such as Cosmopolitan and MEGA.
It can be recalled that Yam Concepcion also had a billboard for the same brand last August.
“This is Times Square, New York City. May billboard na po ako. Ayun oh,” Boy said.
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Over the years, several celebrities have taken to social media to share how proud they are to land a billboard moment at Times Square.
According to a website called inspiriaoutdoor.com, a billboard at New York’s Times Square typically ranges from $5,000 for a one-day program to over $50,000 dollars.
Boy Abunda is known for his talk show programs on television including Tonight with Boy Abunda where he does interviews with various celebrities.