In line with celebrating almost three decades of premier talent management in the country, Star Magic ventures into the music scene with the creation of Star Magic Records, a sub-label of Star Music. Starting this year, they will be introducing fresh performers and unleashing the singing prowess of its trusted talents starting off with their debut artist AC Bonifacio.
“There is a big ocean of opportunities out there and Star Magic will continuously seek out those opportunities for all our talents, whether locally or internationally. We had very lofty dreams and I know it would take a whole community working together to achieve all our aspirations,” said Star Magic head Lauren Dyogi.
Direk Lauren said that they could not have found a better choice to debut their latest venture which aims to launch more kapamilya artists soon.
“We know for a fact that she’s talented. She’s known as a world-class dancer. Globally, she’s exposed herself sa Ellen DeGeneres (show), sa Riverdale, ang dami na niyang exposure that attested sa galing niya sumayaw. But more than that, so going through the prism, meron pa siyang ibang aspeto na puwede talaga natin makita. So this time she will not only dance but she will be a total performer. We would like it exactly that way,” he shared during Star Magic Records’s mediacon with AC Bonifacio last November 4.
With AC’s first single “Fool No Mo” now available for streaming on all digital platforms worldwide, Direk Lauren said he has full confidence in the 18-year-old performer’s capabilities to not just represent the label but do so much more.
“In the same way that she committed to excel in dancing, she’s committed to excel in singing and performing. This is only the start of our plans to make AC an international star. She’s young, she has the personality, she has a long way to go. She’s a good representative for the start of Star Magic records kasi bata, magaling, mahusay, may ambisyon, masigasig. She has the right values and I think she’s really destined to be a big star,” he explained.