Kapamilya singer-actor Inigo Pascual has come a long way from being a breakthrough artist for his single “Dahil Sa’Yo” to becoming an international star.
With Inigo representing not just Filipinos but Asian artists in the international stage, he thinks it’s the perfect time to share our music with the rest of the world.
“I think it’s perfect timing for us to share our music globally. You know, with the rise of K-Pop, Latin Music as well has been around. I feel like now, with the help of technology, with the help of just connecting through music, it’s perfect timing for us to share our music. And being a Filipino, I’m just super proud of our music, OPM. And it makes me question sometimes like ‘Why is it just now that we’re putting OPM out there to the global scene?’,’ he said.
For Inigo, putting the spotlight on Asian music brings a different flavor to the international stage through the cultural experience that comes with it. And that, for him, is what would make Asian music relevant for other nationalities.
“Asian music in the global scene? I feel like we definitely bring a different flavor. We’ve got all different types of nationalities, all different types of cultures. And we’re able to share that through our music. And ‘di ba the best part of it pa is music has a universal language. Merong mga Pilipino na nakikinig ng K-Pop na Korean pero gusto nila matuto mag-Korean dahil sa music. And there are foreigners who like to learn Filipino because they like a Tagalog song. So I think that’s the beautiful thing about Asian music. It’s that we have different cultures, different languages that people could learn from. You could possible fall in love with. And I think ‘yun ang madadala natin sa global stage,” he stated.
Akasha, a Singaporean artist from Academy of Rock whom Inigo collaborated with for the song “Adios,” also feels the same way as he does.
“It’s definitely time for us to be out there. And I think they’re more interested in Asian music now. Like you said, it’s so diverse. We bring a different flavor. So it’s unique, you know? Something they haven’t heard of before,” Akasha said.
Having had the opportunity to promote his music in different radio stations in the US and the UK, Inigo shared some of the challenges he faced while touring abroad.
“Well, the challenge will always be there. Palagi namang may obstacle. Pero palagi kong iniisip ano ba ‘yung challenge. What are the challenges that we have to face? I think one is obviously language barrier. You know, sometimes we might alienate our audiences. But you know, throughout all the shows that I’ve done, I’ve come to realize that sometimes, you definitely have to sing in English. But sometimes, injecting some songs that are in Tagalog, they will appreciate that,” he said.
But Inigo, who had the opportunity to showcase his talent at a show in Anaheim California, believes that foreign nationalities have become more accepting now more than ever when it comes to OPM.
“Ako nagulat ako, there were times when in Anaheim, non-Filipino audience but obviously there were Filipinos. When I started singing 'Dahil Sa 'Yo,' the crowd went crazy. All the Samoans, all the Hawaiians were like this is really good. This sounds like our music. When you hear that from other nationalities, ‘yun ang nakakatuwa. Kasi initially, being a Filipino going internationally, iisipin mo, magugustuhan ba ng ibang lahi ‘yung lengwahe ko, ‘yung kanta na kinakanta ko? That’s one of the challenges that you have to face. But you’ll never know unless you try. That’s what I plan to do,” he said.
Meanwhile, the 21-year-old, who went to BBC in London with KZ Tandingan, thinks it’s more important to face those challenges rather than just tackle them.
“That’s also what I learned from Ate KZ when we went to BBC. Instead of singing an English cover, she decided to sing 'Nag-IIsa Na Naman.' And they appreciated it. They saw that the songs, it doesn’t matter if it’s in English. It matters how you perform it and how you tell your story to through the song. And siguro ‘yun ‘yung isa sa challenge na masasabi kong kailangan natin i-tackle. But more than tackling a challenge, you have to do it to know the outcome,” he said.